GO-TOGIRL

From its renowned Polling Institute and Division I sports programs to its Schools of Law, Medicine, Nursing, Arts + Sciences, Communications, Business + Engineering, Education, and Health Sciences, Quinnipiac University has a lot to offer prospective students. Charged to re-invent and re-architect its web presence to attract the nation's top students and faculty, demonstrate value at every touch point, and inspire a culture of giving among alumni, I met with nearly 100 educators, administrators, professionals, students, and alumni before delivering a content strategy and infrastructure that met the unique requests and requirements of each stakeholder. My robust, flexible solution allows content owners to easily leverage and integrate utilities, tools, forms, social media, news, and multimedia content contextually throughout the site, while offering the freedom to develop pages that fit their needs (via customizable, CMS-friendly templates). The end result: a site as dynamic, diverse, and distinguished as the University itself.

with Primacy (formerly Acsys Interactive)